Work by Edward Ludvigsen
Sunny Delight: SunnyD.com Redesign & Martina McBride Promotion
Project:In collaboration with the great team at Hydraulic NYC, I was asked to design the flash microsite for the SunnyD/Martina McBride “Time To Shine” Contest. The goal was to take advantage of SunnyD’s bright, sunshine-filled brand shapes and imagery to create a web destination vibrant enough to showcase both Martina’s energy and the brand’s new look.
SunnyD was so pleased with the end result, they asked that this look become the basis for the redesign of the brand’s entire core website.
Role:Art Direction & Design
Links:SunnyD.com

Sunny Delight: SunnyD.com Redesign & Martina McBride Promotion

Project:
In collaboration with the great team at Hydraulic NYC, I was asked to design the flash microsite for the SunnyD/Martina McBride “Time To Shine” Contest. The goal was to take advantage of SunnyD’s bright, sunshine-filled brand shapes and imagery to create a web destination vibrant enough to showcase both Martina’s energy and the brand’s new look.

SunnyD was so pleased with the end result, they asked that this look become the basis for the redesign of the brand’s entire core website.

Role:
Art Direction & Design

Links:
SunnyD.com